Responsibility

BSC has always upheld its corporate principle of “Great Trust Builds Virtue. Great Integrity Builds Foundations.” We are committed to conducting business with integrity and responsibility, while creating commercial value and fulfilling our long-term responsibilities to customers, employees, partners, communities, cities and the environment.

Since its founding in 2000, BSC has integrated social responsibility into its business development and real estate practices. We believe that real estate companies do more than create buildings and places—they contribute to the development of cities, shape the life of communities and carry a responsibility for the future.

Integrity is the foundation of BSC’s long-term development. Quality is a fundamental responsibility of every real estate developer.

From planning and design to construction, delivery and operations, BSC is committed to product quality and customer interests. We operate in compliance with applicable laws and regulations, honor our commitments, and build long-term, stable relationships with architects, contractors, financial institutions, suppliers and other professional partners.

We believe that only products and reputations that stand the test of time can create truly sustainable business value.

Buildings are ultimately created for people. Communities are ultimately created for life.

BSC focuses on the genuine needs of its customers and their long-term experience after a project is completed. Across residential communities, commercial properties and mixed-use developments, we value product quality, public spaces, community environments and long-term services, seeking to create safe, comfortable, welcoming and vibrant places to live and work.

Through ongoing property services, commercial operations and community engagement, we seek to build lasting relationships with homeowners, tenants, businesses and the communities in which we operate.

Respect for the land. Respect for nature. Respect for the future of our cities.

BSC has long valued energy efficiency, environmental responsibility and the responsible use of resources, progressively integrating sustainability principles into planning, design, construction and operations.

Looking ahead, we will continue to explore more energy-efficient, resource-conscious and environmentally responsible approaches to real estate development. By considering resource use and environmental impact throughout the building lifecycle, we seek to create not only economic value, but also more sustainable long-term value for cities.

Long-term business success is built on people growing together.

BSC values talent, professionalism and creativity. We are committed to fostering a fair, open and respectful working environment where employees have opportunities to learn, grow and realize their professional potential.

We also value long-term relationships built on mutual trust with our partners. Through integrity, professional collaboration and shared value creation, we work together to deliver high-quality real estate and enduring asset value.

Business growth should create value for society.

Over the years, BSC has participated in educational support, poverty relief, disaster relief, child welfare and community initiatives, while also supporting youth development, entrepreneurship, innovation and cultural activities.

At different stages of its development, BSC has also supported entrepreneurs and emerging businesses through technology business incubators, co-working platforms and other innovation initiatives, providing space, resources and professional support while connecting the company’s capabilities with broader social value creation.

As BSC expands from China into international markets, our understanding of responsibility will continue to extend across different countries, cities and communities.

We will respect local cultures, communities and natural environments, pursue responsible investment and development, and work alongside our customers, employees, partners and the cities in which we operate to create sustainable, long-term value.

GREAT TRUST BUILDS VIRTUE. GREAT INTEGRITY BUILDS FOUNDATIONS.

GROWING WITH CITIES. CREATING LONG-TERM VALUE FOR THE FUTURE.